HOUZER, Inc. Expands Product Offering and Unveils the Porcela Series

Porcela Series Porcelain Enameled Steel sinks offer the high end look of cast iron but are 65% lighter, providing a refreshing twist on traditional style and easy undermount installation

Hamilton, NJ, January 7, 2015 – HOUZER, Inc., a leading manufacturer of premium brand name sinks, announces the much anticipated launch of its Porcela Series porcelain enamel coated steel sinks. Made of resilient steel, the Porcela series provides the charming vintage look of a cast iron sink, without the burdensome installation issues.

Sink”The Porcela series is 65 % lighter than traditional cast iron models due to its innovative steel core,” says Tyler Byun, CEO and owner of HOUZER. “This leads to an easier undermount installation that requires just one person to install and does away with the need for expensive custom cabinets. Our main objective is to provide our customers with the latest in sink technologies that leads to the highest possible quality, resulting in products that will last a lifetime.”

HOUZER’s porcelain surface is unlike no other when it comes to durability and resistance to chipping. Thanks to the latest materials and technologies, Houzer’s porcelain coating ensures a long-lasting and durable sink that exudes nostalgic charm and can be enjoyed for decades. Made with 100% non-toxic mineral substances and inorganic materials, the Porcela series also provides a surface that is completely hygienic.

Each model in the Porcela series is inspired by HOUZER’s best-selling undermount single bowl styles and is available in white, biscuit, espresso, navy blue, and black. With a twist on the classic porcelain enamel finish, the Porcela series is suited to match popular granite or composite material countertops.

High performance features of the Porcela Series include:
Durable, long-lasting porcelain enamel coating over the signature HOUZER steel core
Heat, stain and scratch resistance due to twice-fired process at 1500°F
Impact and chip resistant

About HOUZER, Inc.
For over three decades, HOUZER has been recognized as a leading manufacturer of Brand Name, premium-quality sinks that have infused new life into millions of kitchens around the world. The HOUZER brand embodies a deep commitment to state-of-the-art technology, exclusive innovations and elegant designs that, combined with our reputation for quality and durability, sets Houzer apart as an outstanding value. Houzer sinks are available at selected decorative plumbing showrooms throughout the U.S. To learn more, visit www.houzersink.com.